Advertisements for Others
The Blurbs of Norman Mailer
Keywords:
book blurbs and literary endorsements, literary marketplace, author networks and influence, twentieth-century American publishing, writer relationships, American literary culture, literary promotionAbstract
With Advertisements for Myself, Norman Mailer established an influential foundation in his critique of fellow authors. Additionally, he secured his role as a contributor to the literary marketplace by way of his praise of other works. In over half a century, Norman Mailer composed approximately one hundred and forty blurbs for books on a bevy of subjects. From Hemingway to heavyweight champions, from conspiracy theories to Italian cooking, Mailer has, through his blurbs, shown great generosity to fellow writers, commented on a variety of topics, revealed several personal interests, and developed a poetry of promotion.